OrthoWave® Practice Growth System

More Than a Device —
A Complete Shockwave Program

OrthoWave combines advanced shockwave technology with provider training, implementation support, AI-powered patient marketing, and protected territories to help practices launch with confidence and scale with intention.

OrthoWave Complete Practice Growth System overview
Protected Territories
AI-Powered Marketing
Full Team Training
Done-With-You Launch
Ongoing Strategy & Support
AI-Driven Marketing Engine
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This quick overview shows how OrthoWave builds, runs, and optimizes your local campaigns — so new shockwave patients consistently show up already educated and ready to start care.

Done-for-You Patient Growth

We Don\'t Just Ship a Device.
We Send You Patients.

OrthoWave combines AI, paid traffic, and proven funnels to drive high-intent shockwave leads directly to your practice — without your team having to become marketers.

Campaigns
Geo-locked shockwave funnels
  • Hyper-local ads targeting ideal patients around your practice.
  • Landing pages pre-educate patients on shockwave therapy.
Automation
AI follow-up & scheduling
  • Text & email nurturing that turns leads into booked evals.
  • Your front desk gets warm, pre-qualified prospects — not cold leads.
  • We handle creative, targeting, optimization, and reporting for you.
  • No marketing guesswork — just a plug-and-play patient acquisition engine.

OrthoWave partners with a limited number of clinics per market to protect your territory and keep your campaigns from competing with the clinic down the street.

AI-Driven Patient Growth

Top Marketing & Advertising Partners
Powering OrthoWave

We partner with high-level marketing and advertising firms so your OrthoWave program is supported by the same strategic precision, campaign discipline, and performance optimization used by major national brands.

Done-for-you patient acquisition for modern practices

OrthoWave works alongside top-tier digital marketing and advertising firms to ensure our providers benefit from intelligent campaigns, elevated brand visibility, and performance-focused outreach built to convert. From day one, your practice plugs into an engine designed to consistently put the right message in front of the right patients.

Advertising Strategy

Targeted Advertising Built for Healthcare

Our campaigns combine Behavioral and Contextual targeting to keep your messaging in front of patients who are most likely to benefit from OrthoWave therapy — not just clicks, but qualified inquiries.

Behavioral Targeting
Contextual Targeting
Retargeting

Behavioral targeting focuses on a patient's past online behavior — what they have searched, which pages they have viewed, and the topics they have engaged with. That data is then used to show tailored ads that match their interests and intent.

Contextual targeting aligns ads with the content a person is currently viewing. When users are reading about joint pain, plantar fasciitis, tendinopathy, or regenerative options, OrthoWave campaigns can be positioned directly within that context — while your brand is top of mind.

Together, these approaches help connect our providers with patients who are not only interested in relief, but are actively searching for solutions like OrthoWave shockwave therapy.

Audience Precision

Behavioral Targeting

Reach patients based on what they have already shown interest in.

We leverage signals such as search queries, browsing history, and content engagement to build high-intent audiences.

Retargeting plays a key role — if someone visits a landing page or interacts with your content, they can later be shown follow-up ads on other sites, reminding them of the solution they were considering.

  • Re-engage visitors who left without booking.
  • Stay visible during the patient's decision window.
  • Support higher conversion rates from the same traffic.
Message Placement

Contextual Targeting

Show up where relevant conversations are already happening.

With contextual targeting, ads are placed alongside content that matches your services — articles, videos, or pages about chronic pain, sports injuries, or regenerative care.

This is especially effective for OrthoWave therapy: we align your messaging with topics patients are actively consuming, making your offer feel timely, relevant, and naturally integrated.

  • Appear on content related to orthopedic and pain topics.
  • Introduce OrthoWave as a next-step solution.
  • Reach new patients who may not know you yet, but are already searching for help.
Training & Support

Marketing Training Designed for Busy Practices

You are not expected to become a full-time marketer. OrthoWave gives you a proven framework and ongoing guidance so you and your team can confidently talk about the treatment, convert inbound interest, and build a thriving shockwave program.

Our team conducts live Zoom trainings focused on both the clinical and business sides of OrthoWave — from how to present the therapy to patients, to how to discuss pricing, answer objections, and turn calls into scheduled visits.

What your team receives:
  • Comprehensive marketing strategy training tailored to your practice.
  • Live Zoom sessions covering each major treatment area and use case.
  • Guidance on how to present OrthoWave to new and existing patients.
  • Phone and front-desk scripting to help convert inquiries into bookings.
  • Ongoing access to support for protocols, messaging, and best practices.
  • Certification upon completion, reinforcing your team's proficiency in delivering OrthoWave therapy.

Our goal is simple: when our marketing drives patients to your practice, your team is ready to educate, enroll, and deliver life-changing outcomes with confidence.